
Greek Consumers Pay More Than Europeans for Streaming Services
Over 40% of Greek internet users now pay for online streaming, with the country ranking highly in Europe for subscription rates despite higher average costs compared to regional peers.
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Over 40% of Greek internet users now pay for online streaming, with the country ranking highly in Europe for subscription rates despite higher average costs compared to regional peers.

Consumers in Greece are anxiously awaiting an upcoming 'gentlemen's agreement' aimed at reducing prices, set to take effect from August 31st. The article also raises the question of 'greedflation' in the current economic climate.

Greek consumers are changing their spending habits, prioritizing saving money and seeking quality during summer sales and economic holidays, reflecting a new map of consumer behavior.

A food chemistry professor offers a guide for Greek consumers on how to navigate food shopping, providing essential information to avoid dangerous ingredients and common food myths, from crystallised honey to expiry dates.

A new generation of Greek consumers is increasingly choosing to give experiences as gifts rather than material objects, a shift from traditional gifting habits.

An EY survey reveals that 91% of Greek consumers are more interested in solutions to save money on energy bills compared to a year ago, with only 18% seeing improvement from the new system.

The Greek Consumers' Union has voiced its support for Greenpeace's opposition to proposed European legislation on New Genomic Techniques (NGTs). They argue that the new rules threaten to remove essential safety, control, and consumer information safeguards for genetically modified products.

The MG3 supermini car is reportedly gaining significant momentum and increasing its presence within the Greek automotive market. This indicates a growing interest in the model among Greek consumers.

Households in Greece are grappling with the high cost of living, particularly evident in supermarket prices. Consumers report significant increases across all products, with two out of three stating they can only afford essential items.

Greek consumers face a shortage and high prices for lamb and goat this Easter, with costs exceeding 12 euros per kilo, primarily due to outbreaks of sheep and goat pox, foot-and-mouth disease, and a reduction in livestock.

The Middle East crisis has raised concerns about potential price increases in energy and basic goods for Greek consumers, though the Greek market appears more prepared than in previous years.

Despite increasing investments in electric vehicles by car manufacturers, Greek consumers remain loyal to traditional fuel cars, as evidenced by strong sales data for used cars.

Greek consumers and enterprises are bracing for stricter bank lending standards and higher interest rates over the coming year, compounding the end of EU recovery fund support.

A McKinsey report indicates that 63% of Greek consumers intend to reduce their food spending, with 37% planning to increase purchases of private-label products.

The Greek Consumers' Association stated that rent increases are only legal if explicitly stipulated in the signed rental agreement.

The Greek Consumers' Workers Union (EEKE) issued a statement reminding tenants of their rights under the Civil Code when landlords fail to repair damages, emphasizing the landlord's obligation to provide habitable and safe property.

Camping is becoming an increasingly popular choice for Greek consumers, with demand for outdoor activity equipment rising year after year. Data from Skroutz indicates a 48% increase in sales for key camping categories.

Island interconnections are projected to generate annual savings of €1 billion for Greek consumers. Papastavrou stated that these connections will bring enormous benefits to citizens through significant cost reductions.

A significant reduction in meat consumption is observed in Greece as more households limit purchases due to rising prices, according to an OPA survey.

Greek consumers made electronic payments totaling 119.5 billion euros through cards in 2025, with the total number of transactions soaring to 2.7 billion, according to the Financial Stability Report.

A survey by IELKA (Institute of Retail Consumer Goods Research) recorded Greek consumers' perceptions, emotions, and adaptive behaviors towards current geopolitical and economic developments, especially concerning the war in the Persian Gulf.

The Greek Consumers' Union has provided guidelines for food safety and purchasing ahead of the Easter holiday. The advice emphasizes essential practices for food management to ensure safety during the preparation of the traditional Easter meal.

Greek consumers are the most pessimistic in the EU, with nearly 7 out of 10 expecting new price increases, as renewed tensions in the Middle East raise fears about oil and natural gas prices.

Greek consumers are increasingly comparing prices at market stalls before making purchases, a behavioral shift driven by strict budgets and the need to save money.

A survey reveals that 63% of Greek consumers intend to reduce their food expenditures, with a significant portion also planning to increase their purchases of private label products.

In 2025, Greek household consumers continued to gradually move away from green electricity tariffs, increasingly opting for stable fixed-rate tariffs, according to the annual report from the Regulatory Authority for Energy, Waste, and Water (RAAEY).

The Greek Consumers' Workers' Union (EEKE) is reminding property owners of the essential steps they can take if a lease has expired but the tenant remains in the property without permission.

A recent EY survey reveals that 91% of Greek consumers are more interested in solutions to reduce energy bills compared to the previous year, indicating a strong focus on energy transition trends.

Beef has become a luxury item for Greek consumers due to soaring prices, leading them to shift their purchases towards more affordable alternatives like pork and chicken. The president of the Panhellenic Federation of Butchers, Savvas, noted the significant price increase.

As the car market recovers with steady steps and record sales, more Greeks are investing in cars, facing potential pitfalls identified by artificial intelligence.

A Revolut survey conducted by Dynata reveals that Greek consumers are becoming more structured and strategic in their spending on beauty and wellness products, indicating a shift in financial management.

Η γεωπολιτική ένταση στη Μέση Ανατολή επανέρχεται δυναμικά στο προσκήνιο, επηρεάζοντας άμεσα τις διεθνείς αγορές ενέργειας και, κατ’ επέκταση, το κόστος ζωής στην Ελλάδα.

With Easter approaching, Greek consumers are encouraged to make their holiday purchases count, as children anticipate gifts and families prepare for trips to villages or excursions, fostering a festive mood for new clothes and presents.

A survey by IOVE indicates that Greek consumers remain the most pessimistic in the EU, despite a slight improvement in consumer confidence in February, with concerns about their purchasing intentions.