K-pop group KATSEYE and Sanrio character Kuromi have collaborated on a new 'WILD' collection for Target, featuring apparel, collectibles, and drinkware to mark KATSEYE's latest EP release.

Despite its iconic status and decorated history, Hello Kitty has failed to secure the top spot in Sanrio's official character ranking for the seventh year in a row.

Singapore fintech company Aleta is launching collectable Visa debit cards featuring popular Sanrio characters like Hello Kitty, Cinnamoroll, and Kuromi, with the first batch available on June 22.

Hello Kitty and Converse have launched a new collaboration featuring sneakers, apparel, and accessories designed to delight longtime Sanrio fans.

Fans of the late 90s animated series 'The Powerpuff Girls' and Sanrio characters like Hello Kitty can look forward to a new clothing collaboration. The partnership aims to tap into nostalgia for both beloved franchises.

Sanrio's iconic character, Hello Kitty, is officially making a comeback with a new animated series. The show promises to be "ridiculously adorable" and is expected to debut sooner than fans anticipated.

A Sanrio executive, Kiyoshi Saito, has been suspended amid accusations that he received additional compensation from a U.S. subsidiary he managed, beyond his official executive salary.

The shift will test whether Pop Mart is a one-hit wonder or a durable hit factory capable of competing long term with the likes of Walt Disney and Hello Kitty owner Sanrio.

Beloved Sanrio characters, including Hello Kitty, Cinnamoroll, and My Melody, are coming to the popular mobile game 'Monopoly Go!' for a limited-time event.

Rakuten's shares have plunged significantly, marking their largest fall in six months, following disappointing earnings and continued losses in its mobile division. Investor fears were fueled by the financial results.

A new intellectual property from Miniso is gaining traction, with some suggesting it could become a major competitor to Sanrio's iconic Hello Kitty mascot.

Sanrio's iconic Hello Kitty is set to launch its most unexpected and massive food collaboration to date with an undisclosed food brand.

Fans of Hello Kitty are flocking to a museum in Japan that showcases the history and evolution of Sanrio characters, celebrating the iconic brand.

Sanrio has announced the establishment of a special investigation committee, including lawyers, to thoroughly examine allegations of inappropriate compensation received by executives from a group subsidiary, leading to a delay in its financial results announcement.

Sanrio is investing 700 million Norwegian kroner into ten new Hello Kitty games, aiming to attract a broader audience including boys and adult men.

Sanrio, known for popular characters, announced an investigation into one of its executives suspected of receiving improper compensation from a group subsidiary.

Running from now until Apr 15, the annual Sakura floral display at the Flower Dome features nearly 40 cherry blossom varieties and landscapes inspired by Japan’s Ishikawa Prefecture.

Japan's Sanrio and IDW Publishing are collaborating to launch a new multi-title 'Hello Kitty' comic book universe.

Sanrio has inaugurated the world's largest Hello Kitty cafe in Chicago, located at 360 Michigan Avenue, creating a new themed landmark for fans.

Sanrio's iconic character Hello Kitty has unveiled a new collaboration with a prominent anime franchise, featuring new merchandise and art.

A special investigation committee established by Sanrio has released a report stating that one of its executives received over 250 million yen in inappropriate compensation from a group subsidiary without proper procedures.

Hello Kitty designer Yuko Yamaguchi discusses how the character faced early setbacks that nearly ended its run, and how she brought it to global fame through fan feedback and design innovation.

A new Sanrio-themed boutique and cafe has opened at Universal Studios Singapore, bringing popular characters into the spotlight for visitors.

A new museum dedicated to the founder of Sanrio, the company behind the iconic Hello Kitty character, has opened in Japan, celebrating its legacy in pop culture.

Sanrio and Pop Mart are joining forces to launch a combined collection. Pop Mart Labubu is getting a Hello Kitty makeover. Pop Mart is partnering with Sanrio for a new collection of Labubus dressed…