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Filipino Consumers Redefine Mall Experience at SM Supermalls

SM Supermalls are adapting to evolving Filipino consumer preferences, with communities playing a key role in shaping the mall experience.

31 Jul, 10:01 — 31 Jul, 10:01
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RapplerMostly Factual1h ago

The new ‘My SM’: How the Filipino consumer redefines the mall experience

No matter how big SM grows, it's the Filipino communities that bring the supermall chain to life.

By BrandRap Team

Read full article →

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