C-commerce tightens grip on Korea’s retail market

Chinese e-commerce platforms, or C-commerce, are tightening their grip on South Korea’s retail market, turning it into a cross-border price war playing to households feeling the pinch. AliExpress and Temu sit at the forefront, with user bases that rank among the largest in Korea’s e-commerce market. Data from WiseApp Retail shows that in the January-March period, AliExpress and Temu drew 8.57 million and 8 million monthly active users, respectively. Barring Coupang, the two platforms have alread

By The Korea Herald