Amazon to sellers: Follow new NY rules that the governor says 'first-in-the-nation law'

Amazon now requires sellers to label AI-generated people in product images. This follows New York's new law mandating disclosures for synthetic performers. The e-commerce giant emailed sellers about tagging images and videos featuring AI people. This move aims to increase transparency around AI-generated advertising content. The new rules apply to product listings and A+ content.

By TOI TECH DESK