Swiss Toothbrush Maker Curaden Battles Giants Amid High Costs

Swiss family-owned toothbrush manufacturer Curaden is facing significant challenges, including high operating costs and competition from industry giants like Colgate, as its new CEO steps into her role.

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nzzGerman49d ago

Der Schweizer Zahnbürstenhersteller Curaden kämpft gegen Riesen wie Colgate

Die Familienfirma Curaden hat sich eine treue Kundschaft aufgebaut. Aber die neue Chefin Christine Breitschmid muss mit hohen Kosten fertigwerden – und die Fussstapfen ihres Vaters füllen.

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Swiss Toothbrush Maker Curaden Battles Giants Amid High Costs

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Der Schweizer Zahnbürstenhersteller Curaden kämpft gegen Riesen wie Colgate

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