Friends Turn Hearing Loss Into Multimillion-Dollar Earplug Business
Two friends who experienced hearing loss from music festivals launched an earplug company that has since grown into a multimillion-dollar business.
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Music festivals gave me hearing loss. My best friend and I started making earplugs, and it's now a multimillion-dollar business.
Bob Verlaat cofounded an earplug company after he started losing hearing from music festivals. Courtesy of Bob Verlaat Bob Verlaat runs two companies with his childhood best friend, Nick Nijhof. Together, they designed earplugs that were stylish enough for festival goers. They run the company together while traveling. This as-told-to essay is based on a conversation with Bob Verlaat, cofounder of Hears. It has been edited for length and clarity. I like to party and enjoy being close to loud...
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