M6 Group Faces Advertising Market Challenges, Focuses on 2026 FIFA World Cup

The M6 audiovisual group, which will be the exclusive free-to-air broadcaster of the 2026 FIFA World Cup, reported declining revenues for the start of the year due to the advertising market but managed to improve its operating income.

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le-figaroFrench2d ago

Chahuté par le marché publicitaire, le groupe M6 a les yeux rivés sur la Coupe du monde de football 2026

Le groupe audiovisuel, qui sera diffuseur en clair exclusif de l’évènement en juin et juillet, affiche des recettes en recul pour ce début d’année, mais parvient à améliorer son résultat d’exploitation.

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M6 Group Faces Advertising Market Challenges, Focuses on 2026 FIFA World Cup

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Chahuté par le marché publicitaire, le groupe M6 a les yeux rivés sur la Coupe du monde de football 2026

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