How the Creator Economy Has Changed Marketing and ‘Democratized the Launch of Consumer Products’

On the latest episode of Variety‘s “Strictly Business” podcast, Bill O’Dowd, founder and CEO of Dolphin Entertainment, offers a deep dive into the art and science of the creator economy. The leader of the parent company of PR heavyweights 42West, Shore Fire Media and a host of boutique firms explains how the heat among social […]

By Cynthia Littleton