NBCUniversal and YouTube ink deal to embed Peacock in the video platform for premium subscribers

Beginning in early 2027, YouTube Premium subscribers will receive the entirety of Peacock content, including sports and movies.

Peacock to Be Included in YouTube Premium Subscription Bundle Starting in 2027

NBCUniversal is hoping Peacock will catch a huge updraft from a new bundling pact with Google’s YouTube. Under a new multiyear agreement between NBCUniversal and YouTube, Peacock Premium (which includes ads) will be available in a new YouTube Premium bundle in the U.S. beginning in early 2027. That will be in addition to the core […]

By Todd Spangler

Peacock to Be Included With YouTube Premium in Major Streaming Tie-Up

The new deal expands on a wide-ranging agreement inked between Google and NBCUniversal last year, and will also see NBCU stream some live sporting events on its YouTube channels.

By Alex Weprin

NBCUniversal Sets Landmark Pact With YouTube, Bundling Peacock With Its Premium Tier

In a significant boost to NBCUniversal’s streaming fortunes, the media giant has set an agreement with YouTube to bundle Peacock at no extra charge for subscribers of YouTube Premium. Along with the YouTube arrangement, the companies agreed to extend NBCU’s distribution deal with YouTube TV, which was renewed in 2025. Peacock remains U.S.-only but the […]

By Dade Hayes

YouTube Premium Is Adding a Peacock Subscription at No Extra Cost

YouTube Premium is becoming an even better value, as the service will soon include a subscription to Peacock at no extra cost for users in the United States.

By Cade Onder

YouTube Officially Adds Streaming Platform With 44+ Million Subscribers To Premium Tier

As subscription bundles become more common, YouTube is getting in on the action with a major announcement as it partners with a streaming service.

By Jeff Dodge