The 25 most innovative CMOs of 2026

Photography by Chase Castor, Nolwen Cifuentes, Zack DeZon, Chris Proctor, Derek Reed, Derek Reed, and Phillip Vukelich Traditional "marketing" is now only a sliver of the CMO job. The top marketers of 2026 are part brand-builder, part data scientist, part cultural weathervane, and part AI wrangler. "It used to be one, two, or three-dimensional," Comcast's Jon Gieselman said of marketing. "Now, it feels like it's 20 or 25, and you increasingly have to become more of a technologist these days ...