HYBE Launches New Label ABD for Upcoming Girl Group
South Korean entertainment company HYBE has announced the launch of a new label, ABD, which is set to debut a new girl group. This expansion marks a new venture for the agency.
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Hybe launches new girl group label ABD
Hybe has launched a new label specializing in girl groups, further expanding its multi-label system as the company prepares to debut another rookie act later this year. On Friday, the company announced that it established a new label called ABD. The name stands for “A Bold Dream,” reflecting the label’s goal of pursuing creative ideas that go beyond conventional boundaries while expanding new areas of K-pop through music-focused content and artist development. The label will be led by Noh Ji-won
By The Korea Herald
Read full article →HYBE Unveils New Label ABD
ABD, short for A Bold Dream, is dedicated to girl group production, with the first project launching in the second half of 2026.
By Lars Brandle
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