McDonald's Sponsorship of Swiss Wrestling Festival Sparks Debate

McDonald's sponsorship of the Eidgenössisches Schwing- und Älplerfest (Esaf) 2028 in Thun has generated widespread public discussion, particularly concerning the integration of culinary traditions at the Swiss wrestling festival.

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nzzGerman37d ago

Ein Big Mac für die bösen Buben: Das Esaf 2028 verhandelt die Tradition des Schwingfests neu

McDonald’s wird das Eidgenössische Schwing- und Älplerfest 2028 in Thun sponsern. Das löst in der Öffentlichkeit ein breites Echo aus, bei dem es auch um kulinarische Integration geht.

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McDonald's Sponsorship of Swiss Wrestling Festival Sparks Debate

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Ein Big Mac für die bösen Buben: Das Esaf 2028 verhandelt die Tradition des Schwingfests neu

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