Superstar Q&A With Junior H: Breaking Regional Mexican Music Rules | SXSW 2026

Junior H sits down with Billboard’s Co-Chief Content Officer, Leila Cobo, for the Superstar Q&A at SXSW 2026 to chat about  his chart-topping album ‘DEPR</3$$ED MFKZ,’ his journey from recording music secretly in a closet to becoming the “godfather of the sad kids,” and revolutionizing regional Mexican music with vulnerability and emotion. He reflects on […]

By Katie Cao