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Richmond Adu-Poku: Do Ghanaian artistes have a global strategy?
In today’s music economy, global success is no longer a happy accident or a viral miracle that strikes at random. It is engineered carefully and often ruthlessly, through deliberate policy choices, strategic partnerships, relentless promotion, and an almost obsessive attention to detail.
24 Feb, 12:42 — 24 Feb, 12:42
