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Xenom Aims to Transform Workouts into a Sport

Xenom, a new fitness company, is seeking to elevate the experience of weekend warriors, aiming to make working out feel like a professional sport.

9 Jul, 09:00 — 9 Jul, 09:00
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NYTMostly Factual39d ago

Can Xenom Turn Working Out Into a Sport?

Xenom, a new fitness company, wants to make weekend warriors feel like pros.

By Calum Marsh and Jake Dockins

Read full article →

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