Can BJP crack Punjab? Inside its strategy to challenge AAP and Congress in 2027

The BJP is implementing a detailed strategy to gain ground in Punjab. Prime Minister Modi's visits and outreach to the Ravidassia community are key. The party is acquiring prominent leaders from rival parties to strengthen its organization. New state leadership aims to connect with Sikh voters and expand rural reach. The BJP is also attacking rivals while promising development and prosperity.

By PRIYANKA MUKHERJEE