Bill Gates Heir's Shopping App Accused of Falsely Claiming Sales

A shopping app backed by a Bill Gates heir has been accused of taking credit for sales it did not actually drive. This raises questions about the app's business practices and transparency.

10 Jul, 06:35 — 10 Jul, 06:35

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ndtvMostly Factual16d ago

Bill Gates Heir's Shopping App Took Credit For Sales It Didn't Drive

Phia registered fake clicks on retailers' websites, allowing it to replace another referrer's unique code with its own, according to separate testing by Edelman, Capital One Shopping and Bloomberg.

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Coverage Timeline

First report: bloomberg · 9 Jul, 22:01|Full coverage: 2 · 9h|Window: 9h

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bloomberg9 Jul, 22:01First to report

Gates Heir’s Shopping App Took Credit for Sales It Didn’t Drive - Bloomberg.com

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ndtv10 Jul, 06:35Latest update

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Bill Gates Heir's Shopping App Accused of Falsely Claiming Sales

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Bill Gates Heir's Shopping App Took Credit For Sales It Didn't Drive

Coverage Timeline

Gates Heir’s Shopping App Took Credit for Sales It Didn’t Drive - Bloomberg.com

Bill Gates Heir's Shopping App Took Credit For Sales It Didn't Drive

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