‘Chainsaw Man’ Movie, Mass-Market Campaign and Surging Data Fuel Crunchyroll’s Drive to Make India Anime’s Next Global Powerhouse (EXCLUSIVE)

Anime streamer Crunchyroll is making its most aggressive push yet into India, backed by audience data showing watch time in the country has grown 3.5 times in a year, a mass-market brand campaign and an exclusive on “Chainsaw Man the Movie: Reze Arc” — all part of a long-term bet that the country can become […]

By Naman Ramachandran