Paramount+ is exploring adding podcasts, following Netflix's lead

Paramount is interested in adding video podcasts under CEO David Ellison. Michael Yanow/NurPhoto via Getty Images; Valerie Macon/AFP via Getty Images Paramount+ is exploring adding podcasts, following a push from Netflix. A Paramount streaming executive said video podcasts could help drive engagement and discovery. Paramount has put short-form video on its service and is also looking at interactive features. Paramount+ is planning to put podcasts on its signature streamer, Business Insider ...