American Eagle Launches New Sydney Sweeney Campaign
American Eagle has launched a second campaign featuring actress Sydney Sweeney, which also addresses a previous "Great Jeans" controversy. The denim brand is seeing a rally following the new advertisement.
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Sydney Sweeney's new American Eagle ad addresses last year's 'Great Jeans' controversy in the most Sydney Sweeney way
Sydney Sweeney stars in the new American Eagle campaign, "Syd for Short." American Eagle/YouTube Sydney Sweeney and American Eagle have teamed up for a new ad campaign for the brand's denim shorts. In a video shared on social, Sweeney says, "What brand am I wearing? Yeah, that one." It's a sly wink at the 2025 "Great Jeans" controversy, and a classic move from Sweeney's PR playbook. Sydney Sweeney has unveiled her second American Eagle campaign using her now-signature move: a sly wink at th...
Read full article →American Eagle denim brand rallies again after launching second Sydney Sweeney campaign - The Straits Times
American Eagle denim brand rallies again after launching second Sydney Sweeney campaign The Straits Times
Read full article →


