Cancoillotte Cheese Becomes Trendy Thanks to Social Media

Cancoillotte, a forgotten French cheese specialty, is experiencing an unexpected resurgence in popularity, driven by a trend that originated on TikTok. Sales in supermarkets have increased by over 20% each week since early May.

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le-figaroFrench81d ago

«Les ventes s’emballent» : quand la cancoillotte, un fromage franc-comtois oublié, redevient tendance grâce aux réseaux sociaux

Cette spécialité fromagère fondue connaît un retour en grâce inattendu, porté par une tendance née sur TikTok. Depuis début mai, ses ventes en grande distribution progressent chaque semaine de plus de 20%, selon Circana.

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Cancoillotte Cheese Becomes Trendy Thanks to Social Media

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«Les ventes s’emballent» : quand la cancoillotte, un fromage franc-comtois oublié, redevient tendance grâce aux réseaux sociaux

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