Samsung Marketing Guru Discusses Emotional Connection in Marketing

Benjamin Braun, Samsung's European marketing director, advises focusing on emotion before technology in marketing and seeking big results with small investments.

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helsingin-sanomatFinnish1d ago

HS-haastattelu | Mieti ensin tunnetta, ja sitten vasta tekniikkaa, sanoo Samsungin ruotsalainen markkinointiguru

Markkinoinnissa kannattaa etsiä isoja tuloksia pienillä panoksilla, sanoo Samsungin Euroopan-markkinointijohtaja Benjamin Braun. HS Visio tapasi monesti palkitun Braunin Lontoossa.

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Samsung Marketing Guru Discusses Emotional Connection in Marketing

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HS-haastattelu | Mieti ensin tunnetta, ja sitten vasta tekniikkaa, sanoo Samsungin ruotsalainen markkinointiguru

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