Consumer court fines Kalyan Silks Rs 31,500 for misleading Onam advertisement

An Indian consumer commission ruled that a silk retailer's promotional ad falsely implied immediate shopping benefits, ordering a financial penalty for deceptive marketing practices.

2 Sept, 10:13 — 2 Sept, 10:13

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Times of IndiaMostly Factual1d ago

Kalyan Silks’ Rs 1,500 Onam ad misleading; consumer court orders Rs 31,500 payout

A consumer commission directed Kalyan Silks to pay Rs 1,500 for a misleading advertisement. The advertisement implied immediate shopping benefits which were conditional and delayed. The commission found the prominent claim misleading, ignoring fine print conditions. It also awarded Rs 25,000 compensation and Rs 5,000 litigation costs. The retailer must also provide durable invoices and clear future promotions.

By SAURABH THAKUR

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Consumer court fines Kalyan Silks Rs 31,500 for misleading Onam advertisement

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Kalyan Silks’ Rs 1,500 Onam ad misleading; consumer court orders Rs 31,500 payout

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