McDonald’s ‘Meal Ticket’ Basketball Documentary Offers Path for Marketers With Stories Too Big for Commercials

McDonald’s, famous for serving hamburgers, fries and other fast-food staples, on Thursday is dishing out something else: history. The chain, one of America’s best-known corporations, on Thursday will see the release on Amazon Prime Video of “Meal Ticket,” a documentary about its long-running All-American Game, a basketball game played each year with top boys’ and […]

By Brian Steinberg