Netflix's Live TV Pivot Exposes Growing Engagement Crisis As Shares Falter

Netflix's Live TV Pivot Exposes Growing Engagement Crisis As Shares Falter Netflix shares are teetering on the edge of a bear market after a brutal stretch of underperformance and one of the stock's worst first-half starts in two decades. Subscriber engagement has become an increasing concern for the streaming giant, and a new report suggests management may be considering a risky pivot toward live television to revive viewing time and strengthen its advertising business. Acco...

By Tyler Durden