Bose is becoming a media company

Grammy-nominated Twitch streamer PlaqueBoyMax, recording a live stream with Bose. The audio-equipment company is pushing further into entertainment with podcasts, TV and film series, and a record label. Bose A version of this post appears in the CMO Insider newsletter. Sign up for Business Insider's weekly marketing newsletter. Bose wants a bigger chunk of the music business. The audio-equipment maker has created Bose Studios, an in-house content studio designed to help it shift from campai...