The disturbing rise of Clavicular: how a looksmaxxer turned his ‘horror story’ into fame

His gonzo argot of ‘mogging’ and ‘jestermaxxing’ masks a malign chauvinist philosophy, and his audience keeps growing How’s your “jestermaxxing” game? Have you been “brutally frame-mogged” lately? If you’ve been finding this kind of online discourse even more impenetrable than usual, a 20-year-old content creator calling himself Clavicular is probably to blame. Born Braden Peters, Clavicular is a manosphere-adjacent influencer who has recently broken containment for a string of high-profile controversies, including livestreaming himself apparently running over a pedestrian with his Tesla Cybertruck and being filmed chanting the lyrics to Kanye West’s Heil Hitler in a nightclub with the self-styled “misogynist influencer” Andrew Tate and the white nationalist commentator Nick Fuentes. Continue reading...

18 Feb, 12:12 — 18 Feb, 13:15

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Why this matters

The story of Clavicular highlights the concerning rise of online "looksmaxxing" culture and the figures who gain fame within it, often promoting controversial or chauvinistic ideologies. His growing audience and the scrutiny over his personal history underscore the broader impact and potential dangers of such internet personalities and their influence on impressionable communities.

ℹOnly 2 sources cover this story

Key entities

ClavicularOnline personality, looksmaxxer Brianna ChickenfryOnline personality, questioned Clavicular's claims The GuardianNews outlet covering the story Times of IndiaNews outlet covering the story

Coverage Timeline

First report: Times of India · 18 Feb, 12:12|Full coverage: All 2 sources within 1h|Window: 1h

Times of India18 Feb, 12:12First to report

“He was my security guard”: Clavicular fuels controversy after Brianna Chickenfry questions his real age and past security job

1h later

The Guardian18 Feb, 13:15Latest update