US Automakers Prioritize Profit Over Volume with $100,000 Luxury Trucks Amid Affordability Crisis

The US car industry is facing an affordability crisis, pushing more Americans towards used cars, as automakers increasingly focus on profit by selling high-priced luxury trucks, some costing $100,000.

16 Mar, 05:00 — 16 Mar, 05:00

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cyprus-mail5h ago

Automakers swap volume for profit with $100,000 luxury trucks

The US car business is grappling with a stubborn affordability problem, one that threatens to relegate more Americans to the used-car lot and leave automakers vulnerable to lower-priced rivals. Lawmakers have framed the issue around partisan lines. US President Donald Trump and other Republicans blame environmental and safety regulations. Democrats blame Trump’s tariffs. But a […]

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US Automakers Prioritize Profit Over Volume with $100,000 Luxury Trucks Amid Affordability Crisis

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Automakers swap volume for profit with $100,000 luxury trucks

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