‘Transformers’ Attraction to Launch in Brazil This Year as Hasbro Expands Global Experiences Biz (EXCLUSIVE)

A “Transformers” attraction will open in Brazil later this year, marking the latest live experience from toy giant Hasbro and a huge push into the LATAM market. Made by partnership with Dream Cars Automóveis e Eventos, the “Transformers” experience (which will mark Brazil’s first fixed, immersive attraction based on the Hasbro IP) is set to […]

By Jennifer Maas