What Reddit's ChatGPT citations collapse means for marketers

Reddit citations within ChatGPT's answers appear to be cratering. It's not bad news for CMOs. NYSE A version of this post appears in the CMO Insider newsletter. Sign up for Business Insider's weekly marketing newsletter. The SEO community is in a frenzy over recent data suggesting that ChatGPT has abruptly stopped citing Reddit in its answers nearly as often. For CMOs who have put time into cracking Reddit, the trend might not be as dire as it sounds. AI visibility firm Promptwatch kicked o...