Disney Targets Affluent Consumers with Premium Experience Initiatives

The entertainment giant is strategically courting high-net-worth visitors, creating new opportunities for luxury hospitality brands like Ette Hotel.

25 Aug, 16:00 — 25 Aug, 16:00

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forbes2d ago

The Spending Power Behind Disney’s Most Sophisticated Consumers

Disney is strategically courting affluent “Disney Sophisticates”, whose appetite for premium experiences creates opportunities for luxury hospitality such as ette hotel.

By Kate Hardcastle, Contributor

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Disney Targets Affluent Consumers with Premium Experience Initiatives

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The Spending Power Behind Disney’s Most Sophisticated Consumers

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