Faire CEO Max Rhodes on Overcoming Business Shortcuts for Sustainable Growth

Max Rhodes, CEO of the $5 billion startup Faire, discusses how taking 'shortcuts' nearly jeopardized the company's future until a critical moment prompted a change in approach towards sustainable business practices.

19 Mar, 17:29 — 19 Mar, 17:29

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cnbcMostly Factual164d ago

CEO of $5B startup once took 'shortcuts' to grow business—until 'alarm bells' went off: Without change, we wouldn't 'have a company'

Faire risked never turning its sky-high valuation into sustainable business — until a moment that caused CEO Max Rhodes to change his approach, he says.

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Faire CEO Max Rhodes on Overcoming Business Shortcuts for Sustainable Growth

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CEO of $5B startup once took 'shortcuts' to grow business—until 'alarm bells' went off: Without change, we wouldn't 'have a company'

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