
India's New TV Ratings Policy 2026 Rolls Out, Includes OTT and Digital Platforms
The Indian government has officially notified the TV Ratings Policy 2026, replacing the 2014 framework and extending measurement to include Over-The-Top (OTT) and digital platforms, aiming to enhance accountability and transparency in the broadcasting sector.
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Centre rolls out new TV ratings policy, brings OTT into measurement
India's new TV Ratings Policy 2026 expands ratings to OTT and digital platforms, increases sample size, and enhances oversight and transparency measures.
Read full article →Govt’s new TV Ratings Policy defines rules for accountability, transparency
By Amrita Nayak Dutta
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