
Founder of China's JD.com Launches Yacht Brand
The founder of Chinese e-commerce giant JD.com has ventured into the luxury market by launching a new yacht brand.
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A boat in every dock? Chinese billionaire unveils plan for mass yacht production
Richard Liu, founder of China’s retail giant JD.com, has launched a nautical brand to build out the country’s yacht industry, riding a wave of policy support to tap a fast-growing domestic market and make the vessels – traditionally associated with affluence and luxury – accessible to “everyday consumers”. Liu’s brand, Sea Expandary, signed a strategic framework agreement on Tuesday with the coastal city of Zhuhai in Guangdong, China’s southern powerhouse province, for a high-end yacht...
By Luna Sun
Read full article →Founder of China's JD.com launches yacht brand - Reuters
Founder of China's JD.com launches yacht brand Reuters
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