Gong Gong Awards Highlight Ghana's Creative Industry

Ringing the Bell for Ghana’s Creative Future: How the Gong Gong Awards are shaping dreams in a changing economy

Imagine that it's a hot Friday night in Accra. Odarley, a 22-year-old marketing student at the University of Professional Studies, sits in a comfortable air-conditioned lecture hall, eyes wide, watching a campaign video.

By Emmanuel Tetteh