Federal Judge Rejects U.S. Bid to Force Sale of Google’s Ad Tech Business
A federal judge has dismissed the U.S. government’s demand that Google divest its ad technology exchange, ruling that a forced sale is unnecessary. Instead, the court ordered the tech giant to implement structural and operational reforms to ensure fair competition in digital advertising.
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Federal Judge Declines to Break Up Google’s Ad Technology Business
In a long awaited ruling, the judge said Google must make some changes to its ad tech business to handle antitrust issues, but did not disclose the measures publicly.
By David McCabe and Tripp Mickle
Read full article →Google Avoids Ad Exchange Sale as Judge Orders Tech Integration
Alphabet Inc.’s Google doesn’t have to sell off its advertising exchange and instead must make its ad tech tools work with those operated by rivals, a federal judge ruled Wednesday, in a move that saves the tech giant from a second bid to force a breakup.
By Leah Nylen
Read full article →Google defeats U.S. bid to force ad tech sale
A U.S. judge ruled in April 2025 that Google holds illegal monopolies on servers that host publisher ads and ad exchanges which sit between buyers and sellers.
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