Guinness Defies Industry Decline with Surging Sales Boom

While overall beer consumption drops and smaller breweries across the UK and Ireland face closure, the Irish heritage brand Guinness is experiencing a remarkable commercial resurgence.

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tagesschauGerman3d ago

Die irische Biermarke Guinness widersteht dem Brauerei-Sterben

Auch auf den britischen Inseln geht der Bierkonsum zurück, viele kleine Brauereien müssen schließen. Eine Traditionsmarke aber erlebt einen erstaunlichen Boom: Guinness aus Irland. Von Lisa-Maria Röhling.

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Guinness Defies Industry Decline with Surging Sales Boom

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Die irische Biermarke Guinness widersteht dem Brauerei-Sterben

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