Starbucks Korea Sales Recover After 'Tank Day' Controversy

Starbucks sees sales recovery after ‘Tank Day’ controversy

Payments at Starbucks Korea rebounded within three weeks of the “Tank Day” campaign that sparked nationwide backlash, industry data showed. The total value of debit and credit card transactions at Starbucks reached 24.21 billion won ($15.87 million) in the first week of June, according to Mobile Index, a data analytics service operated by IGAWorks. The figure was up 12.8 percent from 21.46 billion won recorded in the previous week, May 25 to 31, and marked the highest weekly payment volume since

By The Korea Herald