Banijay CEO Discusses All3Media Merger
Banijay CEO Marco Bassetti spoke about the opportunities presented by the new $8.5 billion All3Media mega-merger and the company's future plans beyond television.
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Banijay CEO Marco Bassetti spoke about the opportunities presented by the new $8.5 billion All3Media mega-merger and the company's future plans beyond television.
Referring to the merger of Banijay Entertainment and All3Media, Marco Bassetti, CEO of Banijay Entertainment and Banijay Live, said, “This has been nothing short of a monumental week for our…

Jeff Zucker has told Deadline the merger of Banijay Entertainment and All3Media will create the biggest independent player on the international TV production and distribution scene.

The merger of Banijay Entertainment and All3Media was completed today, creating an $8BN production and distribution giant, based in London with a 265,000-hour catalog.

Banijay Entertainment boss Marco Bassetti today hailed a “monumental week” for his business as it prepares to merge with All3Media, but the French giant still saw production and distribution revenue…

Banijay and All3Media have successfully completed their $8 billion merger, creating an $8 billion production and distribution giant in the entertainment industry. The newly combined entity will establish its headquarters in London.

Jeff Zucker and Marco Bassetti had their eyes on the same prize two years ago. Now they get to run it together.