The surge in live shopping has created a competitive market for 'auction-fluencers', as creators transform online auctions into engaging, fast-paced battles on platforms like WhatNot and TikTok Shop, which are vying to retain popular sellers.

A sponsored survey indicates that TikTok Shop is a leading platform for consumers to discover new products, but e-commerce experts note that actual purchases often occur on other platforms like Amazon, suggesting a gap between discovery and conversion.

Filipino founders are successfully building businesses on e-commerce platforms like TikTok Shop and Shopee, selling a diverse range of products from contact lenses to gadgets.

TikTok is reportedly testing 'TikTok Shop Plus,' a membership program offering discounts and free shipping, as it aims to establish itself as a major e-commerce player in the US, rivaling Amazon Prime.

TikTok Shop is significantly altering customer acquisition strategies, presenting new implications and challenges for marketers in the evolving digital landscape.

TikTok Shop launched in Austria on June 15, prompting discussions about its impact on platform law, consumer protection, and advertising regulations. The new social commerce feature is raising questions about legal preparedness for such services.

Irish beauty brand Ella & Jo, co-founded by Charlene Flanagan, is utilizing TikTok Shop as a key strategy to drive its global growth initiatives.

Retailers are increasingly utilizing TikTok Shop as a platform to attract new customers and drive sales growth. The social media platform offers a fresh avenue for businesses to expand their market presence.

ByteDance, the parent company of TikTok, reportedly saw its net profit drop by over 70% in 2025 due to heavy investments in artificial intelligence, even as revenue from overseas markets surged.

TikTok Shop slightly surpassed Shopee in sales performance during the recent Lunar New Year shopping season, indicating a shift in e-commerce trends.

Chief executive Jonathan Myers said PZ Cussons has to ‘battle every day to win every purchase’.

TikTok Shop, initially known for makeup and phone cases, is now experiencing a trend of users purchasing diamonds, with some feeling like 'Thanos' after their buys.

Livestream platforms like TikTok Shop are revolutionizing how collectors engage with the sports collecting hobby, offering new avenues for discovery, recurring programming, and seller infrastructure.

Crocs is changing how it reports marketplace sales as the company continues to expand its presence and sales through TikTok Shop.

Generative AI is increasingly being used by TikTok Shop creators and brands to rapidly produce videos, potentially automating the work of shopping-focused creators who rely on the platform for income.

A UK consumer group, Which?, has identified 150 potentially lethal baby products, including self-feeding items, pillows, and sleeping bags, being sold on major online marketplaces like Amazon, eBay, and TikTok Shop, raising concerns about infant safety.

TikTok Shop has expanded its services to the Netherlands, prompting experts to express fears regarding potential addiction and increased debt among users.

Tilt, a live auction app founded by Neil Shah and Abhi Thanendran, has secured $26 million in funding to challenge platforms like TikTok Shop and eBay Live with its AI-powered tools designed to streamline the selling experience.

TikTok Shop is set to launch in Belgium in June, prompting consumer organization Testachats to label its arrival as 'a disaster,' particularly for financially vulnerable individuals like young people.

TikTok Shop achieved a blockbuster $4.9-billion quarter, with its fastest-growing spending demographic identified as users over the age of 45, rather than Gen Z.

Malaysian Communications Minister Datuk Fahmi Fadzil will request TikTok to explain how the global energy crisis is affecting its e-commerce platform, TikTok Shop.

A new report indicates that TikTok Shop is projected to become one of the top three global retailers by 2030, highlighting its rapid expansion and market potential.

E-commerce professionals have shared essential tips for small brands looking to maximize their success and return on investment when getting started on TikTok Shop, one of the newest online sales platforms.

TikTok Shop is reportedly capturing a significant share of the US online retail market, surpassing major retailers like Target in online sales. The platform accounted for about 2% of total US online retail spend in July.

New data suggests that TikTok Shop is rapidly becoming one of the most crucial platforms for discovery and commerce within the beauty industry, making it a channel difficult for brands to overlook.

A report revealed that jewellery sold on popular online platforms like Amazon and TikTok Shop contains cadmium, a toxic metal linked to cancer and considered more hazardous than mercury in terms of long-term toxicity.

Social commerce, particularly through TikTok Shop, is seeing significant growth, with 41% of its value generated by users over 40. The platform's trends are increasingly impacting purchasing behavior, though risks also require attention.

The social media app TikTok is introducing its e-commerce feature, TikTok Shop, to the Netherlands, raising concerns about impulse purchases.

Arena Group anticipates sequential improvements in yields through 2026 and is set to launch its ShopHQ platform on TikTok Shop in the second quarter.

Vietnamese consumers spend about VNĐ63 billion per day on Shopee, TikTok Shop and Lazada  vietnamnews.vn

MAC Cosmetics is preparing to launch on TikTok Shop on April 2, equipping its stores with mini studios for makeup artists to host live shopping shows and engage with customers.

TikTok Shop Is Now Amazon’s Most Powerful Commerce Demand Engine  Forbes