London City Lionesses once played in front of 400 fans. Can they build a fanbase to rival Arsenal’s?

For these fans from the Arsenal Women Supporters Club (AWSC), the match day begins in the pub. That this is noteworthy, in a country whose football traditions are as rich, is, in itself, notable: an indication of changing matchday habits in women’s football post-2022 European Championship victory. AWSC committee member Sam Hanlon, who has attended men’s matches for more than a decade with his family but went to his first Arsenal Women game on his own, organised Sunday’s meet-up. “The easiest mee