← Back to headlines
Canadian Tire and Tim Hortons Launch Cross-Promotional Loyalty Program
The retail and restaurant giants partnered to allow customers to earn dual rewards points when linking their respective accounts, marking a strategic move to capture incremental market share in a highly competitive loyalty landscape.
2 Sept, 12:40 — 2 Sept, 13:18
The Story
Analyzing sources…
Source Diversity
Source Diversity
Low (19/100)2 sources— more sources would strengthen this score15/33
Spectrum spread— 1/5 buckets covered0/33
Far L
Left2
Left (2)
globe-and-mailcbc
Center
Right
Far R
Geographic diversity— 1 region4/34
Canada2
ℹAll sources from Canada region
ℹOnly 2 sources cover this story
Sources
Showing 2 of 2 sources
cbcHigh2h ago
Canadian Tire and Tim Hortons join forces to link their loyalty programs
Under the partnership launched between the restaurant and the home goods company on Wednesday, customers who link their Triangle and Tims Rewards accounts will earn between two and five per cent in Canadian Tire money in addition to Tims points on select Tims purchases.
By Tara Deschamps
Read full article →globe-and-mailHigh2h ago
Canadian Tire, Tim Hortons launch loyalty partnership allowing Triangle members to earn on select Tims purchases
Tie-up is a bid by legacy brands to snag incremental share in an oversaturated loyalty market, retail analyst says
By Tara Deschamps
Read full article →Coverage Timeline
First report: cbc · 2 Sept, 12:40|Full coverage: 2 · 39m|Window: 39m
Left-leaningCenterRight-leaning
Related Stories
U.S. Energy Secretary Visits Venezuela for Chevron Oil Expansion Deal
27m ago
Bank of Canada Holds Interest Rate Steady at 2.25% Amid Trade Uncertainty
32m ago
Sprinklr Reports Mixed Q2 Results With Earnings Beat But Revenue Miss
32m ago
Uber Announces Major Restructuring Plan Eliminating 3,300 Jobs
52m ago